The most popular and fastest growing trend regarding jewelry today is that of Italian charms. The trend was started in Italy in the 1980s. It spread widely after soccer players were seen sporting the modular bracelets that represented their individual country’s colors. The trend spilled over to the United States in the 1990s by American tourists and has only spread like wildfire since.
Each bracelet consists of 18 interchangeable rectangular stainless steel links. The Italian charm starter bracelet consisting of blank links allows for a complete look. Each link is a standardized size, which allows for a multitude of companies to provide charms at various rates. Unlike traditional charm bracelets that dangle. The Italian charm bracelet is a modular unit that can be changed according to an individual’s changing interests.
Charms can represent anything that the wearer chooses. However, the most common charms are representations of an individual’s hobbies, interests and profession. The links are interchangeable so that each bracelet can be as unique as each individual.
Charms were originally made by soldering a charm onto the bottom of the link. However, high quality charms are made through an enamel process. This process can produce charms in full color and provides for a wider variety of charms. However, the process is expensive, so it is reserved for the highest selling charms. The individuality of the bracelet, though, often creates a desire for more customized charms. Therefore, new, less expensive, methods for producing individual charms had to be discovered.
Laser technology has been found to be an inexpensive yet reliable method of creating charms. This type of charm is manufactured by a laser permanently etching the design onto the surface of the steel. Laser charms are the least expensive charms to purchase. However, laser technology has also allowed for individuals to customize a charm to their specific instructions. Custom charms are a bit more expensive but not totally unfordable.
Further customization can be accomplished through the use of photographs. Photographs can be turned into charms through two methods. First, the photograph is mounted to the rectangular piece and sealed over. Second, the image can be transferred to the metal through a process known as dye-sublimation.
The trend of Italian charms has spread to other merchandise in recent years. The modular links can now be found on anklets, key chains, earrings and necklaces.
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